It was just supposed to be another over-the-top, unabashedly low-budget special effects-laden disaster pic like the rest of the guilty-pleasures in SyFy Channel’s popular B Movie series. Sharknado starred former 90210 heartthrob, and Dancing With The Stars Vet, Ian Ziering, alongside perennial party girl and one time big-thing, Tara Reid, in a story about… well, a super-storm dropping hungry Great White Sharks on the innocent people of Los Angeles.
Ian Media says, this was a great time for cable TV advertising, nationally or for small, local businesses, making history with SyFy.
As was the case with SyFy’s other AFI-worthy action extravaganzas like 2010’s Sharktopus, starring Eric Roberts, and 2011’s Mega Python vs. Gatoroid, with Tiffani and Debbie Gibson, nobody expected the flick to excite anyone beyond the network’s core fanbase of tween boys, science fiction/fantasy aficionados, and college stoners. Yet out of the blue, Sharknado would explode onto the pop culture radar, generating, at the height of its Twitter-fueled initial airing on July 11th, more than 5000 tweets a minute.